Xbox 720 reveal timing under consideration

It looks like Microsoft are definitely pressing forward with their plans to debut a next generation Xbox ‘720’ console towards the end of 2013. We have again had a semi-confirmation on this, with Microsoft now thought to be in the decision process of where to actually announce their new console to the world – E3 2013, or at a separate event later on in the year?

After the monumental Xbox 720 ‘Fortaleza’ leak which the majority of gamers managed to see before it was pulled by Microsoft, it’s fair to say that Microsoft cannot keep their new Xbox console under wraps for much longer. Rumors are continuing to suggest that the new console is going to support exciting features such as augmented reality glasses, Kinect 2.0 and now reputable publications like Bloomberg have now decided to chime in on the Xbox 720 bandwagon as well.

They have published a new report, confirming that the next Xbox console is indeed on the way in 2013, in line for a release during the Holiday and Thanksgiving period. November should now be the month in which we’ll be able to purchase the device, but the report also references an interesting factor in that Microsoft don’t know when the best time to launch will be.

Traditionally, we have always seen new hardware launches at the E3 events, but recently we have seen other companies choose to hold separate events instead to engage consumer interest even more. A perfect example of this can be seen in Apple’s new product reveals – originally we would see new hardware during the company’s annual WWDC trade show, but now Apple has instead opted to hold a special event separately, for the last two iPhone launches.

Will Microsoft go the same way and decide that the Xbox 720 unveil should be just about them and not shared amongst other companies at E3? If this is an option, we may see the console unveiled during Fall instead – a September reveal, followed by a November release date. Would that sound reasonable to you?

If Microsoft decides against showing the next Xbox at E3, does that mean that Sony has the stage all to themselves with a possible unveiling of the PlayStation 4 – or is it still too early perhaps? It’s looks certain that a new Xbox will now release next year – let us know when you would like to it to be unveiled.

Written by Alan Ng

Alan has been working for Product-Reviews since 2009 and became the Editor-in-chief in 2014. He has a passion for technology, the latest mobile phones and gadgets, and the gaming industry. Alan is a graduate of Canterbury Christ Church University and completed a B.A in Commercial Music in 2008. While expressing a keen interest in all areas that PR cover, you'll usually find Alan in the gaming section, where he'll be keeping enthusiasts up to date on all the latest news and reviews for consoles and PC.

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