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Verizon BlackBerry Z10 has lots of branding

The Samsung Galaxy S4 and iPhone 5S may be on the way later this year, but how many of you have already decided to skip both of these handsets in favor of picking up the well received BlackBerry Z10, when it finally makes an appearance in the US? The handset has already been confirmed for a release on AT&T and T-Mobile, but now we have some early pictures showing you exactly how the Verizon model will look like upon release.

Unsurprisingly, we can tell you that there is going to be a fair amount of branding involved with Verizon’s version as well. We saw how far the carrier is willing to go with a Verizon branded home button on the Samsung Galaxy Note 2. Fortunately, we will not get a repeat of that with the Verizon BlackBerry Z10, but it is not far off.

Not content with just one piece of branding, you can see from the image above that Verizon will also include their logo on the top left hand side of the device, which almost appears to be squashed into place right next to the front phone speaker. There is also going to be further branding on the back of the device, with a Verizon logo and a 4G LTE logo slapped at the bottom of the device.

We probably speak on behalf of the majority of Verizon customers when we say that one piece of branding would have been sufficient here. Why does Verizon feel the need to have two pieces of branding and a 4G LTE logo on top, since it’s a well known fact that most newly released smartphones now come with 4G connectivity as standard.

BlackBerry 10 devices are due to hit the US at somepoint throughout March. Let us know if you are still interested in picking up the Verizon Z10, or if this branding has put you off completely.

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Written by Alan Ng

Alan has been working for Product-Reviews since 2009 and became the Editor-in-chief in 2014. He has a passion for technology, the latest mobile phones and gadgets, and the gaming industry. Alan is a graduate of Canterbury Christ Church University and completed a B.A in Commercial Music in 2008. While expressing a keen interest in all areas that PR cover, you'll usually find Alan in the gaming section, where he'll be keeping enthusiasts up to date on all the latest news and reviews for consoles and PC.

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