There have been lots of speculation over the last few months that Sprint could finally bag itself an iPhone to offer consumers. One feature that many mobile consumers want with any smartphone though is unlimited data, which is a feature being cut back by some carriers. Today we have news that unlimited data is staying, so could this be another indicator that a Sprint iPhone 5 is incoming?
Cnet are reporting that customers of Sprint who use a lot of data can for now rest assured that the carrier currently has no plans to stop the service. Stephen Bye, Sprints Chief Technology Officer, was speaking at the GigaOm’s Mobilize conference in San Francisco, and said the carrier was committed to unlimited data plans.
AT&T and Verizon are currently cutting their unlimited data plans, and Sprint currently sees this as a way of making the carrier stand out from the competition. Bye did say that supporting unlimited does have its costs, and not every unlimited customer uses a lot of data either. He does feel though that tiered data plans have their costs for customer care and support.
Bye did acknowledge the costs and pressure of keeping an unlimited plan though, and said “there’s a challenge for all engineers to work on how we get the cost structure down.” We have already reported before that Sprint may be getting the iPhone 5 and offer it on an unlimited plan.
But how long they could maintain such a service remains to be seen, as there are many consumers who would think of switching over to Sprint if such as service becomes available. Would you ditch AT&T or Verizon if Sprint offered the iPhone 5 with unlimited data?
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