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New value seen in 2012 MacBook Air

It has been claimed the Apple MacBook Air is priced pretty high, and there are plenty of cheaper alternatives on offer from non-Mac OS X laptops. This might be the case but it seems the new 2012 MacBook Air might be a better deal than some people claim it to be, which is seen clearly when we look at the Ultrabook prices that are hoping to be real alternatives to the MacBook lineup.

The next-generation of Ultrabooks will be cheaper than the new MacBook Air, although these Windows-based portable computers will not be priced low enough. This opinion comes from Brian J. White and after he had some hands-on time with the new Intel packing Ultrabooks, featuring a much thinner profile with Intel’s new chips, and it left him feeling unimpressed.

Gigabyte offer an Ultrabook option (X11) for those of our readers looking for something other than a MacBook Air, and while the new 11-inch model features a nice carbon fiber casing it missed the right price point. This new Gigabyte Ultrabook has a release pegged for July at more than $999, which is $300 more than the price threshold White expects for Ultrabooks to stay competitive against the new 2012 MacBook Air. You can see a video hands-on with the Gigabyte X11 Ultrabook below this article, which was shot during Computex 2012 so have a watch and share a comment.

Will you be one of the first in-line for a new MacBook Air, or are you considering a Windows-based Ultrabook? You can read the full opinion of Brian J. White from Topeka Capital Markets in this article, although we’d love to know if you are happy to pay above $700 for an Ultrabook? Keep up with all the Computex news on this page and keep connected on PR’s Facebook channel.

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Written by Daniel Chubb

Daniel is the CEO of Dansway Communications LTD and founder of; a top blog dedicated to breaking tech news, hands-on reviews and delivers real solutions to everyday consumer electronics hang-ups.

Daniel now spends his time keeping an eye on the latest technology and business trends. Also developing other blogs/news sites in the entertainment and business industries.

Contact Daniel Chubb: [email protected]



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