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New Ford Fiesta starting price increased by £3,000

If you were in the market to purchase a brand new 2016 Ford Fiesta, but had only expected to pay a starting price of £10,345, then we have some very bad news for you, as the base price has now increased to £13,395. The reason for the £3,000 increase is very simple, as Ford UK in their wisdom has decided to drop both the Studio and Style trim levels from the range.

Why have they done such a thing? The reason why Ford has dropped those two models, and essentially increasing the base price by £3,000 is so that they can clear a space for the upcoming Ka+. The starting price for that model will be £8995, and so will be a cheaper five-seat, five-door hatchback.

New Ford Ka Plus model

This is still no excuse for Ford to do such a thing because it leaves potential customers with a huge dilemma, as they now have to deiced whether the Ka Plus model is big enough, in which case saving just over £1,300 over the previous Fiesta base price. But if not, then they will have to part with an extra three thousand pounds in order to get the new basic Fiesta.

As a way to try and sell this increase in cost, Ford did say the two cheaper outgoing Fiesta’s were the least popular, and so sales were on the decline. In the past 6 months the carmaker reported that only 562 Fiesta Studios and 1290 Style models were sold, which represented just 1 and 2 per cent of the entire Fiesta sales in that time period.

The new Ford Fiesta base model for the rest of 2016 is the Zetec.

Written by Peter Chubb

Peter has been writing on Product-Reviews since 2007 and in that time much has changed for him, like his hair having more grey than brown now. He loves gadgets and cars, and gets excited when big events come up, such as CES and the big auto shows.

Contact Peter Chubb: peter@product-reviews.net

He started out working in a factory and dreamed of the day when he could become his own boss; That happened back in 2002 and he has never looked back since. Things have changed so much on the Internet in that time, but he has adapted well.

Contact Peter Chubb: peter@product-reviews.net

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