Just when we thought someone was buying Hulu it now seems that this is not the case, and now three quarters of a billion dollars is being invested instead. If you have used Hulu then you will be one of the fans that couldn’t say enough good things about the TV streaming service, or one of those that hate it and the constant commercials being shown even after you have paid a monthly fee.
Three companies own Hulu and they decided on Friday that it was not the right time to sell, although the desire to sell started after a falling out over Hulu’s direction. It seems that some of those involved wanted an ad-free approach, something users would have loved, while others wanted Hulu to focus hard on increasing subscriptions.
The companies behind Hulu include 21st Century Fox, Comcast and Disney. Whatever happens to Hulu in the near future, it seems the result will be positive for users. The investment along with those that failed to buy Hulu has a plus side for subscribers, which could involve better distribution deals from the likes of Time Warner Cable and DirecTV.
Now that Hulu is not selling to Disney, what would you like to see happen with the money being invested? Any new features you would like to see arrive in 2014?
Thanks to BusinessWire.
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