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HTC M7 confusion with One brand rumors

Earlier on we told you about a potential EU release date for the highly anticipated HTC M7 flagship phone, based on a supposed leaked poster surfacing from France. Now we have some interesting rumors to share with you on the final name for the device, as it is widely expected that M7 will not be the chosen name for the device upon release.

The device will eventually be shown off at a glamorous event on February 19, away from the hustle and bustle that is MWC 2013 which will take place between February 25-28 in Barcelona. While we have seen plenty of potential spec leaks and various renders for the phone, we haven’t had any information on what the final name for the device will be, until now.

A rumor provided by the usually reliable Evleaks claims that the M7 will be unveiled officially as the HTC ‘One’. This will raise one or two alarm bells immediately, as you should know that HTC already has a device called the One X out on the market now. What good would a ‘backtrack’ be in naming the new 2013 device as the One when the One X was already released almost a year ago?

The One X would be pictured as a successor to the HTC One, but HTC may be doing the direct opposite of this, naturally creating a lot of confusion in the process. There were suggestions that the M7 could turn out to be another device in the existing One X line, but how many would have predicted that the phone could simply arrive as the HTC One?

It is by no means official yet, but something to be perhaps wary of as we await HTC’s event on February 19. Let us know what you think about it, assuming that the information is true. Any HTC One X owners out there scratching their heads over this?

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Written by Alan Ng

Alan has been working for Product-Reviews since 2009 and became the Editor-in-chief in 2014. He has a passion for technology, the latest mobile phones and gadgets, and the gaming industry. Alan is a graduate of Canterbury Christ Church University and completed a B.A in Commercial Music in 2008. While expressing a keen interest in all areas that PR cover, you'll usually find Alan in the gaming section, where he'll be keeping enthusiasts up to date on all the latest news and reviews for consoles and PC.

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