Earlier on we spoke about the growing trend of social networks and specifically how a Facebook login email and password is now used for many social-orientated websites online. Now, we want to shift our attention to Google, and their efforts to make Gmail email logins an integrated feature of the majority of your surfing time.
You may have noticed that Google has stealthily increased the options of using a Gmail login on many other websites other than the usual Gmail.com.
Evidence of this has mostly been seen with the switch to using ‘real names’ on YouTube, but also a sneaky change to Gmail features which now post YouTube comments straight onto your Gmail profile.
Many consumers are not happy about the subtle changes, but Gmail interaction regarding where your email details are used can easily be changed in your profile settings.
In a nutshell, Google is trying to catch up to Facebook in the battle of social email preference. You’ll now notice more often than not, that many websites will give you the option of signing into their websites using either Facebook, Google, Yahoo and even Twitter.
While many consumers can now honestly say that they enjoy the Google+ experience more than Facebook, it is Mark Zuckerberg’s company that appears to be leading the way in social presence online.
We love to see new Gmail features being expanded such as the recent Gmail plugin with Google Maps, but we would also like Google to be a bit more transparent when addressing these changes with consumers.
What really makes me mad is when Gmail changes my inbox settings w/o my approval. No Gmail, I do NOT want random tabs "organizing" my inbox
— Jessica Dyne (@JessicaDyne) February 6, 2014
Some of you may have also noticed emails to your Gmail account that are being sent to you by other Google+ users without warning. This is another subtle feature that Google has activated behind the scenes and once again needs users to manually disable if they don’t want to make use of it.
As a consumer, how do you feel about Google pushing Gmail interactions on many of your existing online services?
Do you have no problems as you prefer it over Facebook, or do you agree that Google needs to take a step back and inform users in a more clear-cut way before going live?