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Diablo 3 release date teased by retailers, Blizzard laughs

Quite often with a new blockbuster game that is in the pipeline the developer often doesn’t announce an official release date for it. This leads to months of speculation and rumors with suggested dates, and now a Diablo 3 release date is teased by retailers, but Blizzard laughs about them.

According to a report on Joystiq a local Best Buy store was showing a display that showed a launch of February 1st, which had a countdown timer alongside the display. A store employee stressed at the time that February 1st was the launch date, and midnight openings would coincide with the launch.

The game has been delayed from its original 2011 release date and the Best Buy website was also showing the same date for release. Meanwhile over in the UK retailer Gameplay were showing a release date of February 3rd in the country, which would have fallen in line with the proposed US release timeframe.

Then it came to light that the Best Buy store had been asked to take down the display by the general manager. This wasn’t because the manufacturer had requested its removal, but because there wasn’t a firm date given.

Following this speculation Blizzards Micah Bashiok took to Twitter to respond to the retailers suggested dates, and said “The word is lol”. It was added the company couldn’t prevent retailers from making up their own release date, and they wouldn’t know anything about a date until it was announced via an official press release from the company.

Are you looking forward to the Diablo 3 release?

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Written by Gary Johnson

Gary has a background in engineering and passion for motorcycles, gadgets, and home cinema. In his early years, his obsession for Hi-Fi technology would see him creating the perfect setup with a good ear for sound quality. While Gary is keen to write about most topics that PR covers, his love for phones finds him reporting a lot of news about applications for iPhone, Android, and other popular operating systems

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