Call of Duty: MW3 record is $775 Million – Stop the hate and praise Activision?

After informing you straight after launch that Activision had broken previous day-one sales figures with their latest Modern Warfare 3 game, it has been confirmed that the company has smashed records once again with the biggest sales record amassed in five days.

We can tell you that Activision has just announced that in five days, Modern Warfare 3 has earned the company a staggering $775 million, easily topping the $650 million figure that Call of Duty: Black Ops managed in its first five days on sale and also the $500 that Modern Warfare 2 achieved in five days.

Here is what ‘love him or hate him’ Bobby Kotick, CEO of Activision had to say about the landmark in a statement yesterday, as reported from PCMag:

“With $775 million of sales of Call of Duty: Modern Warfare 3 in its first five days, Call of Duty has become the first entertainment property in history to set five-day launch records for three consecutive years across all forms of entertainment. We expect continued sales momentum, as reviews and audience enthusiasm suggest that this is the best Call of Duty game that we have ever made.”

Despite what some gamers may think about that last part of Kotick’s statement, you can’t argue the fact that the majority of gamers are loving Modern Warfare 3. The game may be taking a pounding on Metacritic, but everyone is still going out and buying it, and judging by overall feedback – they seem to be loving every single minute of it as well.

It will be interesting to see what EA and Bethesda think of Activision’s new five-day sales record as they too recently launched new games by way of Battlefield 3 and The Elder Scrolls V: Skyrim respectively, with many gamers believing that Modern Warfare 3 sales figures do not often paint an accurate picture on how a gamer really feels about the title.

Needless to say, Activision has just made $775 million of their new Call of Duty game, in five days. Do you think it is well deserved in your opinion or not?

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Written by Alan Ng

Alan has been working for Product-Reviews since 2009 and became the Editor-in-chief in 2014. He has a passion for technology, the latest mobile phones and gadgets, and the gaming industry. Alan is a graduate of Canterbury Christ Church University and completed a B.A in Commercial Music in 2008. While expressing a keen interest in all areas that PR cover, you'll usually find Alan in the gaming section, where he'll be keeping enthusiasts up to date on all the latest news and reviews for consoles and PC.

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