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Apple TV vs. Google TV: iTunes Cloud the key

We all know that Apple and Google are competing with each other in the mobile OS market, and they will soon be battling it out with their TV set-top-box devices. The two have very different approaches, Apple makes their hardware, as they do with the iPhone: Google has partnered with the likes of Logitech and Sony to make theirs.

Steve Jobs always maintained that Apple TV was just a bit of fun to them, but with the new version we believe that this is no longer the case. Apple knows that this market is not expanding all the time, and with Google getting in on the action they need to be ready.

There is no denying that the design of the smaller Apple TV design leaves a lot to be desired, but compared to the big and bulky Logitech Google TV its not hard to know which will stand out like a sore thumb next to your other media devices.

The new 2010 version of the Apple TV is in a sense future-proof, not only is the hardware more than enough for its current needs, but iTunes Cloud is where the device will truly shine.

Apple is investing heavily in cloud, and although I am all for it — I just wonder if we are there yet. What I mean by this is simple, cloud storage and computing is dependant on your Internet speeds — this need improving before we all make the transition to Cloud storage instead of the standard means.

Written by Peter Chubb

Peter has been writing on Product-Reviews since 2007 and in that time much has changed for him, like his hair having more grey than brown now. He loves gadgets and cars, and gets excited when big events come up, such as CES and the big auto shows.

Contact Peter Chubb:

He started out working in a factory and dreamed of the day when he could become his own boss; That happened back in 2002 and he has never looked back since. Things have changed so much on the Internet in that time, but he has adapted well.

Contact Peter Chubb:


  • stonee

    The key is content, actually, iTunes is party of content for apple. Google tv should make tv active with content like games in order to combine internet and tv. What's important for it is content, and apple makes a dose of their innovation, and google tv used the existing idea and simply improved it. But what I want to know is how to archive the content of tv like youtube video with the help of video converter, ifunia or something.

  • Sjay

    You made a good point. All the latest technology highly depend on the internet and as majority dose not have a speedy internet connection it is not really useful. For example we have been using the iPads and like it and remote desktop good options to break the painful ipad limitations. Again it comes back to the internet connection. Mobile internet connection need to improve before any of these solutions I guess


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