Tesco has announced some bombshell news today, informing UK consumers that their Tesco Direct website is to close this Summer, due to what Tesco has said is a non sustainable and non profitable venture.
Tesco has called Direct a ‘loss-making’ part of their business and as a result, the website will cease operations as of July 9, 2018.
It’s part of their overall plans to bring a simpler online experience to shoppers and now there will be non-food items available to purchase through Tesco.com in future, while grocery shopping remains unaffected by the changes.
Here is what Tesco’s CEO Charles Wilson added in a press release sent out today:
“We want to offer our customers the ability to buy groceries and non-food products in one place and that’s why we are focusing our investment into one online platform.
“This decision has been a very difficult one to make, but it is an essential step towards establishing a more sustainable non-food offer and growing our business for the future.”
Sadly, the upcoming closure of Tesco Direct will mean that 500 jobs are at risk and Tesco has already mentioned on their press release that redundancy procedures will follow next.
What does this mean for shoppers now? It could mean that we see some extra special sales in the coming weeks if Tesco plans to sell stock quickly before the July 9 date looms. Tesco Direct is currently an excellent source of 4K TVs at affordable prices, so if you are in need of an upgrade, you should definitely keep your eye out over the coming weeks.
What is your reaction to the news and how often did you shop at Tesco Direct – are you sad that the website is closing down?