We have a look at what Element has to offer now in the emerging 4K TV market, by inspecting the Element 55″ Class 2160p 4K 120Hz Smart UHD TV E4SFT551 which consumers can now buy online at Target.
This is one of Element’s first 4K capable TV models and as a result you can bet it will be extremely popular with consumers during the price reduction sales in November.
A quick glance at the key Element E4SFT551 specs, as this model features a 55-inch display with a 3840 x 2160 Ultra HD resolution, 3 HDMI ports and Dolby Digital audio quality.
We can also see that this TV is advertised as having a 120Hz refresh rate, but at the same time it only features a dynamic contrast ratio of 3000:1 which isn’t exactly appealing for a 4K capable model – according to Target it’s 3000:1, but our image from the manual states 4000:1!
As a result, we wouldn’t be surprised if this TV is actually running at a native 60Hz but boosted up to 120Hz using Element’s image processing techniques similar to other consumer brands who use the same strategy.
We also spotted that Element has now updated their website with their new 4K-capable range but currently they don’t offer a working page for the Element E4SFT551 4K TV and you may also be interested to know that this appears to be Element’s only 4K model which isn’t assembled in America.
We have however picked out one Element E4SFT551 review on Target’s website which talks about concerns over input lag ruining the viewing experience.
It is probably too early to judge this model, but we did want to point that out to you and encourage all of you to leave further feedback on this TV below if you are considering a purchase.
For those that require further information on this particular model, you can read through the official Element E4SFT551 user manual here which we have located for you.
What are your early observations on this TV? Will you buy one, or will you wait for further feedback?