When purchasing consumer electronics products these days, a huge percentage of them are assembled in China, even though they had been designed in countries like the US. Apple has been guilty of this for years, and this is one reason that puts people off purchasing one of their products.
A reason for this is cost, as having products assembled in countries such as China is a way to keep costs down. However, in some cases there is a sacrifice to be had, such as poor working conditions, and low pay for the workers.
Apple is about to change this, because Tim Cook has stated that they are to build a Made in USA Mac product, and will be a refreshed product. Not only will the Mac be assembled in the US, but many of its components will also be made on home soil. Their aim is to create more jobs in the US.
We already knew at the end of last year that Apple was to bring some of its Mac production back home, so it’s nice to get an update on how things are progressing. Apple is to invest $100 million into making this happen, and in a recent Bloomberg interview with Tim Cook, he said that things are moving along very quickly.
However, what Cook failed to tell us was what Mac production was coming back to the USA, and while there were rumors this could be the 2013 MacBook Air or Pro, it’s more likely to be the Mac mini instead.
We’re not expecting an all-new design, but rather a minor refresh of the current model, which makes sense as Apple does not want to challenge themselves too much. However, life will be made a little easier if rumors that Apple will rely on US based Foxconn plants are true.