2013 Santa Fe sees 6 years of Hyundai Super Bowl commercials

By Peter Chubb - Feb 27, 2013

There’s not long to go until this years Super Bowl kicks off and while most of you will be excited to see the game, others always wonder what delights will await them before the game, at half time and after the game, as this is the prime time for companies to show off their new ads. We have just learned that the 2013 Santa Fe will have 5 ads shown, which will be the sixth time Hyundai has had a Super Bowl commercial or commercials run during the big sporting event.

Having five spots set aside is certain to cost the car manufacturer big, but as we have seen in the past being able to advertise your choosen product during the game is considered prime real estate because the audience reach is astounding. We’re told that the premise of the commercials is to have fun, much like the 2013 Toyota RAV4 Super Bowl ad we showed you yesterday.

One of the commercials has already been shown, which you can see for yourself below, but in a recent article there are now details on those four other commercials, which include: Epic PlayDate, Team, Stuck and finally Excited.

The first 2013 Hyundai Santa Fe commercial, which will air before the game will feature a new song from an alternative legendary rock band, the second is 30 seconds of our movie heaven, as it pays respect to some of those amazing action movies. The third features some recently married people on a journey in their new Santa Fe and the fourth features Gus Johnson giving us an analysis of the Genesis R-Spec version in the only way he knows best. The fifth commercial that we mentioned will be the one from the video you see below.

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Also See: Narrowing Hyundai Genesis launch date in India