It may not get the attention of an Apple event, but the Facebook event for Jan 2013 is taking place today at 10 a.m. PT. The social media service has asked members of the media to attend and has the slogan “Come and see what we’re building“, which has led to questions being asked about what will the next big thing be?
There has been a great deal of speculation and CNET will be there to offer a live blog of the event. The likes of Engadget and other big websites are usually at these kinds of events, but for some reason they don’t seem interested in live-blogging from the event, although they could offer details on this a little later.
One would presume that Mark Zuckerberg will announce a host of changes to Facebook to help keep it fresh, because many users believe that the social media giant has taken their eye off the ball recently, although we are sure that they have been working behind the scenes to announce something big today. However, those rumors of a Facebook phone will not go away and because they have made a huge deal from this event, anything less would be seen as a big fail for Zuckerberg.
What is more likely though is Messenger for iPad, which is certainly not classed as something big. There is also the possibility of video ads that play in news feeds automatically, a refresh of the mobile feeds, and even a Facebook search engine. It’s clear that the biggest announcement would be a Facebook phone, but with no filing on FCC we do find it a little hard to believe. Maybe Zuckerberg’s something big is a little different to what you and I would class as something big?
One thing we do know, Facebook has to make some serious changes because they have been losing users in the US and UK at an alarming rate, which we’ll discuss a little later.