2013 Ford Fusion: Reinvents the norm

The Detroit 2012 Auto Show is currently ongoing with a whole host of new delights being showcased by a variety of manufacturers. The 2013 Ford Fusion has been revealed and the car reinvents the norm.

Ford have great confidence in their new Fusion and has led them to invest $555 million in retooling a plant in Flat Rock, and according to a report on the Detroit Free Press will add another shift of 1,200 workers in 2013.

The current model that was first introduced in 2006 is built in Hermosillo, Mexico. Ford thinks that plant won’t be able to cope with the demand for the new model. Ford has reached an agreement with the UAW, and will use its AutoAlliance International joint venture with Mazda to produce more Fusions with an expanded work force of 3,000.

The gasoline version of the new Fusion will be based at the Michigan plant, while the Fusion Hybrid along with the Fusion Energi hybrid will be manufactured in the Mexico plant. The Ford Mustang and Mazda 6 are produced by the AutoAlliance, but Mazda is transferring production of the Mazda 6 to Japan.

It is thought that production of the new Fusion will start in Flat Rock in June next year, and according to Michael Robinet of IHS Automotive Consulting, it takes a minimum of six months to build a new body shop.

The new Fusion is set to go on sale in North and South America later this year, and in Asia and Europe next year but sold as the Mondeo. The new model will have bolder styling and five engine choices that include three 4-cylinder gasoline engines. These come with the option of an automatic start-atop system that will switch the engine off at idle, which can reduce fuel consumption by 3.5 percent.

A new hybrid version will replace the current model that was first introduced in 2009, and will have smaller, lighter but more powerful lithium batteries. The current hybrid makes up fewer than five percent of total Fusion sales.

Ford is promising that the Fusion Energi plug-in will be the most fuel efficient model, and will offer more mileage than the Chevy Volt and Toyota Prius plug-in. Chief exterior designer Chris Hamilton, revealed that work on the new Fusion began in 2008 with 1,000 sketches from design studios in Dearborn, Australia, UK, and Germany.

These were scaled down to ten ideas that went on to become small scale models, which then left one each from the US and Europe. The best bits from both designs led to the final car seen today. Do you like the look of the new Ford Fusion?

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Written by Gary Johnson

Gary has a background in engineering and passion for motorcycles, gadgets, and home cinema. In his early years, his obsession for Hi-Fi technology would see him creating the perfect setup with a good ear for sound quality. While Gary is keen to write about most topics that PR covers, his love for phones finds him reporting a lot of news about applications for iPhone, Android, and other popular operating systems

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