We told you earlier how cell phone manufacturer RIM were losing market share in the US to Android and Apple. But RIM is not the only company to be experiencing problems in recent times, as news reaches us of Nokia slashing prices of smartphones ahead of its first Windows Phone 7 release.
The company has struggled of late with the smartphone market being dominated by other platforms. For a long time now many consumers have stopped purchasing the company’s new smartphones, with many putting it down to the operating software. Nick Farrell of TechEye is reporting that Nokia have cut the price of its N8 by around fifteen percent.
They have also slashed the price of the C7 and E6 by the same amount, and are cutting prices on other handsets as well. It is thought the other handsets which will see price cuts but not as much. Many will see this move as an act of desperation by the manufacturer as it looks to stem the tide of consumers choosing other companies handsets.
Carolina Milanesi an analyst from Gartner isn’t surprised by the price cuts, and thinks the company will get even more competitive with pricing. There have been rumors circulating recently that Nokia was about to be taken over, which the company quickly denied.
Nokia still remains a big force in the developing countries around the world and has a stronger presence in the lower end of the cell phone market. Shareholders of the Finnish company won’t be too happy about the price cuts though, as its shares fell back after the news broke.
The future can surely only get better though as it starts bringing out devices running the Windows Phone 7 operating systems. Many consumers have grown tired of the Symbian operating system, but it also begs the question why Nokia didn’t decide to use the Android platform for its handsets.
Android continues to grow at a fast pace, with many adopters liking the openness of the platform compared to iOS. Would you still consider a Nokia handset? What do you think the future holds for the company?
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