With Windows Phone 7’s launch scheduled for next month Microsoft is doing everything they can to build the hype, recently they officially announced Bing Maps, which sounds like a direct competitor to Google Maps.
Bing Maps will be the default map control for developers to use when developing apps with the Windows Phone 7 SDK, this map control is free to use for all consumer-facing mobile applications.
Bing Maps should allow app developers to easily incorporate mapping capabilities into their applications, without this easy integration I very much doubt that mapping-centric applications for Windows Phone 7 would rival similar apps available at the App Store / Android Market.
Are you a developer? If so, will you be using Bing Maps in your apps?