Social networking site Facebook have launched a video streaming channel called Facebook Live. The channel has been launched to keep Facebook’s millions of users updated with what’s happening on the site.
Chole Albanesius of PCMag.com is reporting that a Facebook spokeswoman said in an email that Facebook live is about “capturing activity already happening at Facebook and showing it to the people who use the service.”
The new service that will be powered by Livestream is not going to be a platform for Facebook users to submit their own videos, but have videos from Facebook staff. It is also not intended for the site to get into video distribution.
The video content will have some tie-in with how people are using Facebook, or products and features. The service starts today with an appearance by America Ferrera star of Ugly Betty as she talks about her new movie The Dry Land.
There will be a feature called “Ask a Question”, that will allow viewers to submit questions to a moderator. An app can be added to any page as a Facebook tab, where the videos will stream live, and an option to archived and distributed is also available.