Following on from the news last week that Google are to stop selling the Nexus One directly through their online store, we have a statement from Google’s vice president of engineering Andy Rubin.
The move comes after Google failed to make an impact in the market by directly selling the phone on their online store – in an attempt to move closer to the Apple iPhone and RIM’s BlackBerry smartphones.
Andy Rubin had this to say on the matter in a recent statement: “While the global adoption of the Android platform has exceeded our expectations, the Web store has not.”
Another factor for the closure of Google’s online store was the fact that consumers preferred a hands-on experience when opting for a phone, as well as being able to view a variety of service plans.
Where do Google go from here though? My guesses are that the answers will be revealed at Google’s upcoming I/O event, where they are expected to unveil plans for their Android OS 2.2 Froyo software.
Let us know your thoughts on the closure of the online store.