Chrysler’s Electric Fiat 500: BMW’s Mini-E Competitor

By Peter Chubb - Mar 22, 2010

Fiat has wanted to gain a foothold in the U.S. for many years now – thanks to Chrysler, this is about to happen. We mentioned some time back that the Fiat 500 was going to be the first vehicle from the Italian company to hit the American market – we have since learned that there is to be an electric version, which will go head to head with BMW’s upcoming Mini-E.

The electric version of the Fiat 500 will hit the American market in 2012; this will be the first plug-in electric vehicle from either Fiat or Chrysler. This car will not only have to compete with the Mini-E but also the Nissan Leaf electric car.

The standard gas version of the 500 will hit the U.S. later in 2010 and is to be built in Mexico – just like the mew Ford Fiesta. This is a huge gamble by Chrysler, as they assume that Americans are starting to embrace the smaller vehicle like the Europeans have.

According to Times Online, the new Electric Fiat 500 will be a competitive alternative to the Nissan Leaf – which is expected to have a retail price of $30,000.

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Also See: 2017 Fiat 500 changes to pricing positive for lineup

  • This is not a MINI-E competitor. The MINI-E is only a prototype. It will never make it to production. It was never planned to go to production. BMW is using it for research and will sell an all electric BMW in 2013 called the Mega City. This vehicle will share the same platform as the next generation MINI Cooper but will not bear the MINI badge.