Verizon iPhone – Expanding Apple sales and cost of the iPhone

By Peter Chubb - Feb 27, 2010

We all know or shall I say assume that Apple will launch a new version of its iPhone this year, with June looking like the earliest release date. This may not be for the iPhone 4G or whatever it will be called but a cheaper model or models. However, this could also be the month that we finally see Verizon get the best selling smartphone.

An article on MacNN explains how Morgan Stanley analyst Katy Huberty expects Apple to begin expanding its sales of the iPhone by offering cheaper alternatives. It is no secret that the cost of the current iPhone is the main reason why consumers choose other models.

Apple knows that if they want to increase sales further then they will need to break China, the current high prices is preventing that from happening. There are a number of ways to reduce prices; these could be to reduce the cost of monthly tariffs or to use cheaper technology. We will have to wait a few more months to see if this analyst is correct.

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