Unique Ford Racing Mustang Challenge Promotion
When the concept for the Ford Racing Mustang Challenge for the Miller Cup was devised, it was a given that the series would produce razor-close racing in new Mustang FR500S units. The real challenge was how to deliver a unique, cutting-edge approach for the launch and promotion of a new racing entity in today’s crowded market place.
Taking some of the new series’ attributes to heart, Ford Racing and Miller Motorsports Park began discussions with Dublin, Ohio-based Barbasol Shaving Cream Read more
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March 20, 2008 by Peter Chubb
Filed under Autos