Whenever Apple reduces the price of one of its current products, this tends to be a sign that a new model is on the way. However, this is not always the case, and so please do not think for one moment that an iMac price cut means that a new model is soon to be released, because it is not.
Ok, so there has been a price cut on certain Mac devices, with the iMac being one of them, although only on the build-to-order upgrade options. This also includes last year’s MacBook Pro, the Mac Pro, MacBook Air and also the Mac mini.
We know that Apple missed a trick with not releasing a new iMac last week, especially as Microsoft launched their Surface Studio all-in-one desktop. Maybe, this is Apple’s way of trying to claw back sales because we know they will certainly lose a great deal in the coming months?
In terms of that new pricing, if you opt for a 27-inch iMac with a 512GB SSD upgrade option, the price has ben reduced to $400, and so a saving if $100 for the improved storage option. If you feel you would rather the 1TB version, this can now be purchased for $700 rather then the old price of $900.
All it will take is a little dig about on the Apple Store, although 9To5 Mac has broken each new pricing down by each Mac product, and so you might wish to study it.