What a difference a 180 u-turn can make. While orders of the PS4 were coming in thick and fast at online retailers following Sony’s somewhat landslide victory at E3 2013, it appears that Microsoft are well and truly back in the race to win pre-order sales, following the company’s amazing u-turn regarding always-on internet requirements and used-game policies.
If you haven’t heard the big news, Microsoft will no longer require Xbox One owners to have an internet connection check-in every 24 hours. Used games will not have any restrictions either, with Microsoft now saying that used-games will resume just as they are with Xbox 360 – renting, selling, trading with friends and so on.
We were also shocked to see that Microsoft has completely scrapped the region locking on the console too, which is massive. It now means you can pick up Xbox One software from any country and play it on any console, anywhere. As a result of Microsoft making these big changes for consumers, this has now paved the way for the Xbox One passing PS4 pre-orders in the UK on Amazon – a crucial market for Microsoft.
If you head to Amazon’s best sellers section on the UK site, you’ll see that the Xbox One has now leapfrogged the Sony PS4 into second place on the chart. Previously, the PS4 was ahead of the Xbox One after E3, but it looks like the DRM-less measures on the Xbox One are really making a difference now.
Top spot is still being taken up by the excellent The Last of Us game on PS3, but it will be interesting to see if Microsoft can maintain their position ahead of Sony by the time November comes and throughout the crucial launch period. We asked for your feedback on our Facebook page and it looks like a lot of you are now willing to forgive Microsoft and pick up an Xbox One after the u-turn.
Are you a consumer who has now ordered an Xbox One within the last few days? Let us know if you think the Xbox One will be able to maintain its sales boost ahead of the PS4 in the coming months.