Those of our readers that follow Apple know they’re not a company that like to offer the cheapest devices, and in the case of an iPad mini 2 price it has been known for a while that it would most likely be set around the same price point as the original mini iPad.
Looking at Apple’s market share and the changing mobile industry, we could see Apple finally starting to change in 2013/2014 with a new iPad mini 2 in more than one model, or possibly plans to meet other upcoming Android tablets in terms of price.
Original iPad mini at a lower price point – While there is a slight possibility that Apple could release a second iPad mini at the same time as the new iPad mini 2, with a cheaper price point, we personally don’t feel as though this will be the case. We say this because when Apple releases a new iPhone, the previous model is then reduced in price and then becomes their cheaper model, allowing those of you with a limited budget the chance to own an iPhone.
It’s for this reason why we believe the cheaper model iPad mini for 2013 will be the outgoing version, as it will have less-impressive specs than the rumored new model later this year.
Apple iPad mini 2nd generation in 2 models – Okay, let’s say for arguments sake the rumors of two new iPad mini tablets are true, then Apple could target one for their current audience, and the second with slightly upgraded specs, but a cheaper overall design to help keep the price down. Again, we have such a hard time believing this.
We can understand why some people would be confused and believe rumors of an iPad mini 2 Standard and Premium, with the former expected to be around $30 cheaper than the current generation, but it’s highly unlikely to happen, as it would be more cost effective for Apple to just reduce the current-gen model. Apple will find it easier to reduce the price of the model already on the market, as the tooling is already in place.
Nexus 7 2 – The 2nd generation Nexus 7 is expected to be much more advanced, and so will come with some much-improved features, those of which are lacking on the current model. Google and ASUS know they need to deliver something special, as they are not only competing with rival Android tablets, but also the upcoming iPad mini 2 as well.
We’ve already looked at expected Nexus 7 2 specs, as well as a possible sighting during a commercial aired at Google I/O earlier this month, but the biggest change could be the price. Maybe both Apple and Google will implement aggressive pricing for both upcoming models, although we still expect the Nexus 7 sequel to be the cheaper of the two?
However, it’s far easier to presume the Nexus 7 2 price will be a little cheaper than its predecessor, but the iPad mini 2 price is expected to stay the same as the current model, and so would rely on that current model to fill the gap for those with a limited budget, and also being able to compete more with the Nexus 7 2nd-generation rather than two iPad mini 2 models in 2013.