While the first day of the 2013 Chicago Auto Show didn’t offer much in the way of excitement, there were a few surprises, which we’ll get to later today. We already knew that the 2014 Toyota Tundra pickup was going to be unveiled at the event, but up until now it was all speculation as to what we could expect.
We had several ideas of what Toyota would do with the new Tundra, but we were hoping for a radical change. Well you know the saying that you never get what you wish for, because the 2014 Toyota Tundra has only received minimal improvements to the interior and exterior. However, the Japanese auto manufacturer has made some significant changes beneath the skin.
The first thing that you will notice with this refreshed model is the new grille, which certainly has a greater presence than its predecessor. The tailgate and the bed have also seen a small redesign, although they are subtle, they are just enough to make a difference in the overall look.
As for the interior, owners will now get to enjoy some new seats along with a much-improved instrument panel, and the rest of the features we’re told are “evolutionary than revolutionary“.
We recently said that the likes of Toyota were starting to claw into the lucrative pickup truck market that is dominated by the likes of GM and Ford, but these minor changes are going to stall Toyota’s plans to change that fact.