iPad Mini display below par in Nexus 7 duel

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If you are looking for another technical analysis between the iPad Mini and Nexus 7, we have a feeling this latest one is going to cause considerable interest. A new display comparison has emerged, suggesting that the display on the iPad Mini isn’t up to Apple’s usually high standards.

The fact that the iPad Mini does not ship with a Retina Display is already cause for concern for many consumers and this new study gives you a closer insight into some of the consequences of this. In tests conducted by DisplayMate, Dr. Raymond Soneira has stated that Apple has made a number of ‘poor choices’ and certain compromises have led him to the conclusion that the Google Nexus 7 has a much more sharper display than Apple’s iPad Mini.

One particular find in the study revealed that the iPad Mini only has a color gamut of 62 percent, which is below that of the Nexus 7 and even Kindle Fire, with both having a color gamut of 82 percent. When you consider that the iPhone 5 and third-generation iPad have a color gamut of 100 percent, questions may be raised on why Apple has reduced the display quality so much.

Arguably, they haven’t done it to cut costs either, as the iPad Mini still sells for a premium $329 compared to the Nexus 7 and Kindle Fire which still remain at the bargain $100 price point. Soneira adds that the iPad Mini just has a ‘capable’ display, rather than a ‘great’ display, with Apple failing to provide the best display against their rivals on this occasion.

It goes without saying that many consumers wanted to see a Retina Display on the iPad Mini, but that would have obviously increased the price even more to a point where the device would be meaningless, with such a short gap in price between the iPad Mini and 9.7-inch iPad 4 at $499.

If you have the luxury of owning both the iPad Mini and Nexus 7, do you agree with this study that the Nexus 7 is the clear winner in terms of display quality? Take time to read through the whole analysis here and let us know how you feel about Apple’s iPad Mini taking some rare heat.

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