George White Motorcycles hits the skids

 

By Posted 20 Jan 2012, 10:53

The world is still trying to recover from the economic downturn that kicked off in 2008, and has since seen a number of household names go to the wall in a variety of fields. Only yesterday we told you about Kodak who had filed for Chapter 11 bankruptcy protection. Now today we have news that George White Motorcycles from the UK have hit the skids.

The country’s largest motorcycle dealer has become the latest victim of the slowdown in consumer spending, and has entered administration according to a report on MCN.com. The dealership stopped trading after running out of money, and it seems staff at showrooms in Plymouth, Swindon, and Torbay were being laid off with immediate effect.

When visiting the company’s website users are met with the message “Sorry George White is currently unavailable. Apologies for any inconvenience caused”. The company stocks motorcycles from Honda, Kawasaki, Suzuki, and Piaggio from its five showrooms. It also has some clothing stores in Donington and Slough.

Back in 2010 the company went £663,784 into debt and said job cuts may have to be made, which still followed sales of £26 million. The dealership was first set up in 1961 by former speedway rider George White, and the eighty year old was quoted “It really is a shame, I am as surprised as anybody.”

There had been rumors before suggesting the company was over stretching itself financially, and the administrators have confirmed that there have already been 61 jobs lost out of the 70 staff employed by the company.

Have you used George White Motorcycles in the past?

  • barry naughton

    sad day I bought my motorcycle there very good dealers

  • knucks

    Damn shame. I worked for GW’s for 3 years in the Oxford yamaha dealership long ago. Steve is a top bloke. Shame.

  • Rogermewtehig

    Gosh, great store like that, we bought kit from there coming back to France, that really brings the situation home.