Facebook fights back against Google+, businesses targeted

 

By Posted 31 Jul 2011, 10:38

When Google+ was first launched, Facebook users thought that the social network would come out with all guns blazing. The reason why was because Google’s latest project had a range of new features that is needed for the success of social networking. Facebook has now delivered something that could be key factor in this new fight, and that is to target businesses.

Google is unable to offer their new Plus service to business users yet, as they have advised them not to sign-up until later this year when they will come up with Google+ for Business. Going back to what we were saying above, the most popular social network service has unveiled Facebook for Business, but it is not what you might think. Users were confused that there was another new feature added, but it is just a small portal.

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If you are a business and have been unable to get the best from Facebook, then there are a number of ways in which you can capitalize on your social presence. We have to stress that this is more for small businesses, and will allow you to search for new customers before they start to search for Facebook ads. This is a five-page guide, and even though not a new feature, it is still a valuable tool to aid in your success.

There are those out there who thinks that they know all they need to in this area, but there are some key facts that you could be missing, if not implemented right you could be missing out on an opportunity. One of the best things about Facebook for Business is how it is quick and easy to digest. More often than not when you delve into how to make a success for your company online it becomes a little daunting of what you need to learn. Things have changed over the years, and one of the most valuable things is now a social presence, and cracking Facebook is key.

You have to admire Facebook, as they did not have to launch a new service to fight back at Google+. The reason for this is because they already have it in place, but offering a guide on how to understand and use these features is very important. Google currently has no answer to this, and this could hurt them in the short term. However, let’s not forget that once Google+ for Business launches they already know so much about how to monetize, so could give Facebook yet another headache.

Currently it is like David and Goliath, and we all know how that turned out.