The continued onslaught from Android over the past year and a half has been relentless, but it now seems as though Android mobile OS has faltered. A new ChangeWave survey shows that growth has now slowed and there are three reasons for this, the iPhone 5, iCloud and iOS 5. We are making assumptions about the iPhone 5, as in the survey it says that 48 percent of U.S. respondents said that they would buy an iPhone in the next 90 days.
Now this would put it right around the time that Apple are due to release their fifth-generation iPhone. When you consider that 48 percent of consumers will buy an iPhone in the next 90 days that does not leave much market share for Samsung, LG, Motorola, HTC, BlackBerry etc to share around.
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4,163 consumers took part in the June survey, where it looked into the demands of not only smartphones, but also the mobile OS to go with it. Both Android and iOS is dominating the market more than ever, and it is the likes of BlackBerry OS and WP7 that lose out even more than ever.
So let’s look into the OS survey first; it looks as though in the next 90 days 46 percent of consumers are looking to buy an iOS device instead of Android. This just goes to prove how popular Apple’s mobile devices are, as they only have a limited choice when compared to Android.
As for Android, that number is 32 percent, which leaves Blackberry OS and Windows OS far behind. However, do not be too put off by these figures, and Windows Phone 7 is starting to increase its growth, as 57 percent of those asked were more satisfied with WP7 when compared to older versions of Windows OS.
Back to the matter in hand, and that is the dominance that Apple seems to be having once again. We know that they still lag behind in market share when compared to Android, but this is all about the next 90 days. iOS 5 and iCloud is certainly helping, as the two working together will make iOS far better than it ever has been. Steve Jobs has been right in the past when saying that Apple does not always come up with things first, but they do it better than anyone.
We are not saying for one moment that Apple, the iPhone and iOS is perfect, but each year it improves and it is not about one thing. People go on all the time about how great Android is – and they would be right – but its just software, and it is limited by the hardware. This is the part where Apple excels, as they know the limitations of their hardware, Google does not with its hardware partners; hence why Android OS updates is staggered from one handset to the next.
29 percent of Apple owners have said that would buy other Apple products because of iCloud; 13 percent of non-Apple owners said that they would also. The new service is not yet out, but when it does we can see that it will be a great addition to Apples ecosystem.