If you are currently after a new smartphone and are considering which smartphone route to take, you may want to pay particular attention to recent research that showed that Google’s Android platform suffered a drop in market share, the first time it has occured in two years.
While this may bear no significance to your final decision to pick up an Android or iPhone device this year, one analyst is claiming that Google’s recent slump may continue, especially with the arrival of a fifth-generation iPhone 5 device on Verizon.
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As many of you will be well aware, Verizon currently accounts for a large portion of the total Android market share and if and when the carrier brings the iPhone 5 to its network, Google may fear a further drop in market share as current Verizon users stall on impending contract upgrade plans in favor of waiting for news on Apple’s elusive handset.
According to Needham & Co. analyst Charlie Wolf as reported from Apple Insider, Google will suffer a ‘material decline’ during the December quarter of this year, presuming that Apple release their fifth generation iPhone in September as widely speculated. With Google now aware of their market share drop during Q1 of 2011, they will be weary of a further decline with a new iPhone model on the way, particularly with reference to Verizon since they know the carrier remains a huge player for them with Android handsets such as the HTC Thunderbolt, Droid Charge, and upcoming handsets such as the Motorola Droid 3 and Droid Bionic both due to land on Verizon at any moment.
Will Google solely rely on the Droid Bionic to carry the flag against Apple’s iPhone 5 for their Android sales on Verizon, or are they already making contingency plans to regain their 4th quarter market share after the inevitable tsunami that Apple’s iPhone 5 will bring. Google will definitely not like to play ‘second fiddle’ to Apple, but as their recent market share drop showed as a result of the Verizon iPhone 4 arriving, further struggles for the company may be unavoidable until after the iPhone 5 has settled on shore.
Do you believe that Google will be able to cope with the arrival of the iPhone 5 on Verizon and AT&T, or do you think the recent drop in market share is cause for concern for the company? An official announcement of the Droid Bionic would certainly help Google’s cause in this situation, but it appears that Motorola has other ideas on their mind for the moment.