Since 2004 millions of people around the world have been playing World of Warcraft, late last year Blizzard confirmed that the 12 million subscriber milestone had been reached, now we are hearing that things seem to be declining.
According to a recent article posted on IGN it seems as if people may be getting bored of the MMORPG, at yesterday’s Activision Blizzard investor call it was confirmed that there are now just 11.4 million subscribers, which shows that has been a 5% decline in just 7 months (roughly). Perhaps the Cataclysm expansion was not as amazing as many thought it would be.
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As you would expect Blizzard Entertainment has a plan, they will now focus on speeding up content development for existing players, this will hopefully keep people hooked for a longer time.
Having 11.4 million subscribers is still amazing, however we are sure that Blizzard will do everything in its power to ensure that things do not decline any more rapidly, we just wonder why it seems as if people are giving up on one of the most addictive games out there.
Maybe you have given up on WoW over the last six months, if so why did you quit? What could Blizzard have done to keep you custom?