Tonight England take on Bulgaria in a Euro Qualifier match, there will be thousands if not millions of viewers, therefore it is unsurprising to hear that Activision will be showing a Black Ops TV Ad during halftime.
I found this out earlier today when an advert on ProductReviews showed a countdown timer which was roughly 7 hours and 30 mins away, upon further investigation I came across this article which cleared up what the countdown time is for.
The ad will show during ITV 1’s coverage of the match, I’m sure that the 60 second ad will result in a huge influx of pre-orders, especially with all of the recent Black Ops news.
You can see a screen showing the countdown below, do you think this is clever marketing from Activision?
Also See: Call of Duty AW schedule for 2015 DLC