Google Earth: Nokia Ovi Maps Could be Googleized

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Whenever there are two products in one market – we know that there will be tough competition; this is just what is happening with Google Earth Maps and Nokia Ovi Maps. These two location-based services (LBS) are the lifeblood of any smartphone – and a day does not go by without using the program.

Both Google and Nokia want to dominate, which is why they offer the application for free. The question is – will Google win the battle with their huge advertising or will it be Nokia, the largest handset maker in the world?

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Nokia used to be the dominant force in the cell phone market – so the news that Google will offer its route guidance/navigation services for free must have been a hard pill to swallow for the Finnish phone maker.

With Google now offering this service for free it has done harm to Nokia and Navteq – as they now have a huge advantage in the U.S. and will continue to do the same around the world.

While reading an article on GPS World about – which company will win the LBS war? I loved the fact that the writer said that Nokia Ovi maps will slowly be “Googleized”.