It’s Super Bowl XLIV today, and before the kickoff time we thought an update on some Super Bowl 2010 ads was in order. One computer brand will be returning to being an individual Super Bowl sponsor for the first time in over 12 years.
Intel is going to use the 2010 Super Bowl to help promote it’s all new Intel Core’ processor family. They will also be using the post-game show on CBS to debut another Intel commercial, which is rumored to cost Intel millions.
The commercials will promote Intel’s 2010 Core Processor family with a sense of geek humor, and will show how this new hardware delivers the best performance and integration for desktops, laptops, and embedded devices.
Super Bowl XLIV has a start time of 3:25pm (PST) today, and the CBS 30-second Intel commercial is titled ‘Lunchroom’. You can read more about the details of this commercial on itbusinessnet.com. If you watch it, let us know what you think.