Retail Vs Digital Distribution - Your views?
Filed under: Gaming | By: Alan Ng
Posted on: March 26, 2009 | 2 Comments
We have reported at lot recently about the ongoing debate surrounding digital distribution and the games industry. Today, CEO of PopCap games David Roberts has said that the topic and whole idea is still ‘foreign’ to a lot of consumers.
In an interview with GI.Biz, he said that the traditional way of buying things at retail shops will continue for some time unless more developers and publishers make more of an effort to include online possibilities for their products.
He said: “I think, for certain products, there’s a lot of comfort for buying a disc and having it,We kind of all forget about that. A large percentage of Wal-Mart customers don’t even have credit cards. This whole idea of putting in your credit card and downloading something is a little bit foreign to a lot more people than we’d like to think.”
So there is one perspective on the whole issue, of course there is opinons from other people too. Where do you stand on the debate?
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i think digital is the way to go. maybe video game makers can start selling boxes with a key code in them. the consumer can buy them at retail stores with cash/credit and input the keycode which is connected to a certain game on their console and download it.
But doesnt that defeat the whole convenience of being able to buy from your home, if you’re just going to purchase a box with a code in it.
The industry is moving on fast, practically everyone has the internet in their homes. Look what iTunes did for the music industry. The same thing will happen with the games industry, take the ‘only digi’ Zeebo console for instance. It’s only a matter of time in my opinion.