If Sony PS3 Price Cut in 2009, Will Xbox 360 be crushed?
Filed under: Gaming | By: Peter Chubb
Posted on: December 4, 2008 | 57 Comments

There are so many of you out there who wish that they could own a Sony PS3, but there is one thing getting in their way, the price. It is no secret that the reason why sales of the PlayStation 3 have been lower than expected is because of that high price.
The most important thing that Sony can do to help kick start PS3 sales is to introduce a price cut, but the company has always insisted that they will not reduce the price of their third-gen console. Microsoft are not stupid, they know to help keep the Xbox 360 popular is to offer a price cut.
Over the past year the Xbox 360 has seen a number of price cuts across the range, and it is that which has helped to revive the consoles strong sales figures. If Sony were to offer more prices cuts for their PS3, will the Xbox 360 be crushed?
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Not if Microsoft cuts their price as well. See how that works?
It’s not only about prices, it’s also about games. For instance, this year Uncharted 2, a new Ratchet, and God of War 3 are set for release. Any one of those games can get a few PS3’s sold, and if they added a price cut on top of that, then they could do some serious damage. I mean, they are only trailing MS by about 8 million units, far less than what they were trailing them a year ago, and its because of titles like MGS4 and LBP. With TWO FF titles coming to PS3 next year, that makes it even more of a buy. Yes, one of those two is coming to 360, but PS3 is such a superior console, more people would want it on there, plus they would want Versus 13 as well. Therefore, thos games, plus a price cut, and 360 is in 3rd.
Microsoft are too big to let one of their products that they have invested in so much fail. Even when the 360 reaches the end of its life the xbox brand will carry on strong into the next generation of consoles. But also because of the sales totals you cannot consider the 360 to be a failure anyway, even if it didnt sell another console it has been a success.
The problem now is not just prices, its image. If you would have asked a 100 people 8 months ago which system they would want I would say 60+ would have said PS3. This was to do with perception, people thought it was better and would have the better games at some stage ( in the next year or two). But now people realise that there is little or no difference between the two and the PS seems to be on a downward slop. As things stand MS are in such a good posistion that Sony are really need to dig deep, and I don’t think they can. On the other side of the coin MS have all the image, poeple see good games, hardcore and casual, good online and most of there friends have one so they will copy them. This is I feel the start of the end for the PS band, i feel that it is all down hill from here on in for them as low sales means low 3rd party support with in turn means lower sales…
Im a SONY supporter (fanboy is such a negative word) and I can’t believe what SONY is doing, they are dumb…They got outsold by 200,000 consoles last week, CUT THE PRICE by $50-$100 and they will sell like hot cakes.
Gotta disagree with chris.. if sony did introduce a price cut to say £200-£250 it would cause a massive increase in sales… mainly because majority of people are waiting for the price to go down to that level of pricing. Also on your “end of the PS band”, i dont think it will bode the end of playstation as they have predicted a profit this year, which obviously wont cause an end, it causes the money for the next console from sony… Wheras Microsofts scambox continues to sell (i say this because of false advertising on TV ads)so will the playstation 3
I want to buy a PS3, but there is something else that comes in my way: GAMES
PS3 has many excellent games. But X360 has more excellent games.
I would rather actually buy an X360 even the PS3 price was at a lower price (and coming to think about, when you sum up the annual LIVE gold payments at some point it will) because I have no interest in a blueray player.
I care about games, and where I find better games I will invest my money.
Guy, you most be a little on the slow side or living under a rock. what games are you talking about that hasn’t come for the ps3 aswell? its only gears of war and halo that is xbox360 only, while ps3 have MGS4, killzone 2, infamous, LBP and so on. so i cant see what your talking about unless your a hardcore fangirl for halo and gears.
Mass Effect, Fable II, Left 4 Dead, Forza 2, Saints Row, Crackdown, Dead Rising, Shadowrun, and the list goes on
Saints Row 2 was for PS3 you douche.
And to be fair L4D is a port from PC, and lags like shit on the xbox360.
How the heck is this an article? You literally just ask the question in the title.
If the PS3 cuts its price, then me, and a ton of other people, will gladly line up to buy the PS3 in all it’s blu-ray glory.
Problem is they aren’t doing that - and I would rather not money feed a company that doesn’t deserve it trying to force feed me expensive tech. If they make it affordable and to my values (a 300$ PS3 w/o sacrifice would demolish the 360, 350$ would be on par), then we’re in business… Until then I think me and the others who refuse, will teach Sony a well deserved lesson.
How the heck is this an article? You literally just ask the question in the title.
“that.”
If Sony cut the price will the 360 be crushed? That depends on how much they cut the price by. Once the PS3 and the 360 are roughly the same price you can expect just as big a gap in sales as there was between the Xbox and PS2, so yes, it would be game over for Microsoft (Probably Nintendo too).
However it will take a while for that to happen (Sony might be planning to cut the price in March but not by £150.00).
I think the main thing to take away here is that there is a HUGE level of difference in quality between the two consoles. Microsoft NEED a low price to stay afloat, Sony’s quality line up of games is enough to sell consoles regardless. The 360 was cheaper than the PS3 before the September price cut - yet the PS3 still sold more, if Sony are able to move so many consoles based on the quality of software alone, imagine how many they’re gonna sell if it’s also at a competitive price point!!!
The PS3 has many great games coming out next year including Killzone 2, Uncharted: Among Thieves, White Knight Chronicles, Demon Souls, Gran Turismo 5, Final Fantasy Versus XIII, Quantum Theory and many more. If they’re smart enough to couple that with a price drop then the 360 and the Wii will be in big trouble.
To be perfectly honest though, i’m pretty sure Nintendo and Microsoft knew this from the beginning, neither company has the software to compete with the PS3 and the Playstation brand has the strongest brand recognition in the world. They’re basically fighting for second place now, waiting for the PS3 to inevitably pass them by (Providing it doesn’t lose any more exclusives).