
Killzone 2: Is it doomed?
By: Alan Ng | November 13, 2008 | 8 CommentsKillzone is due for release next year and is set to be one of Sony’s main attractions. The game looks superb graphically, and judging by early beta impressions, it will turn one to be one of the big successes for the ps3 , we hope…
Announced way back in 2005 at E3, it has been in a development for a whole 3 years now, and shouldn’t encounter much more problems leading up to its early 09 release. A great article over at Gamingfront.net have suggested that while Killzone is looking to be the best-looking game ever on a console, it is the marketing tools that Sony have used in the past which could lead to this game falling from its grace.
If we look at the last supposedly ‘huge’ titles released from Sony, Little Big Planet and Resistance 2, they haven’t really been pushed enough in advertising and marketing. If you look at the sales of Microsoft’s Gears of War 2 which was heavily compared to be a competitor for Resistance 2, Microsoft did a far better job of getting the public aware and prepared for a huge title by advertising all over the place. I’m a big Resistance 2 fan, but I feel like it hasn’t been advertised enough, especially on the TV, and this will ultimately result in a loss of sales for Sony.
Unless Sony acknowledges that they are going to have to advertise Killzone 2 heavily to the public, even though it will probably go on to break records, simply due to its time in development and brilliant early impressions.
Let us know what you think.
Source: Read
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