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Yahoo! Mobile and Presidential Election 2008 Exit Poll

Yahoo! Mobile and Presidential Election 2008 Exit Poll

By: Daniel Chubb | October 8, 2008 | 1 Comment

I don’t need to tell you that the use of alternative media is a major undercurrent in this year’s election. If you blink, you’ll miss the latest tech method the candidates are using to galvanize voters or the hottest election story that’s breaking online. (Can someone say McCain and Twitter?).

As a result, the Internet is the place 50%+ people now get there election news fix. And that’s why as the presidential race heats up between Obama and McCain, there’s also another competition brewing to see which online destination can win over the largest audience for election-related news. I think you might be surprised who’s winning this “online election race” — Santa Monica-based Yahoo!

With over 40 million readers each month, Yahoo! has played a big role in this techiest election ever and is gearing up for Election Day with new resources to meet the insatiable appetite of politicos everywhere. I am contacting you to determine your interest in an election tech round-up segment, offering your viewers an update on the latest election trends and tools to keep them updated and actively involved in this historic election.

Some of the offerings from Yahoo! include the Political Dashboard, which offers a fun “create your own scenario” feature allowing users to find their inner pundit and predict how the electoral college map will unfold. Yahoo!’s homepage, the most popular homepage in the country, has dedicated sections encouraging users to register, and come Election Day, will have snapshots on how candidates are faring as each state selects a winner.

By searching for “Obama” or “McCain” voters can get a shortcut to poll results, recent headlines and relevant online discussions. And many voters will be conducting last-minute online searches via Yahoo! mobile — it could very well provide the latest form of an “exit poll” come Election Day.

Source: Rhiannon Richards (nextfiftyyears.com)

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  • robert carola

    The US is smarter through pain today which makes it possible for an African American Democrat to win a Presidential election. The poor economy, the war, health care and the immigration issue have allowed the American people to reject senile and unqualified and understand the importance of having a common touch president run the economy because he will represent their needs much more than the elites. The republican party is seen as an aristocracy built political machine that facilitates the trickle down economics strategy that quite frankly has failed America. This election is a backlash of how corrupt the Republican brand has been largely exposed as being responsible for the collapse of our financial markets.

    Republicans care about their issue which is one, keeping their money without paying their fair share of taxes. They largely feel entitled to not pay taxes due to their companies providing jobs and therefore should be exempt from taxation. This ideology is appalling and when Warren Buffet scoffs at the fact that his secretary pays more taxes than himself as Americans were paying almost five dollars a gallon and having to forgo needs for their family.

    This elite arrogance is what cost the Republicans their mandate in Congress. Congress felt under the republican leadership that they control their districts and now are paying the heavy price. The corporate heads are also in the democratic party and Obama must be careful who he chooses in his cabinet. 1976 Carter’s tragic mistake was he picked a cabinet that crippled his agenda. Barak Obama must stay away from political patronage and pick qualified populous thinking politico’s.

    Cheer up my republican friends the Democrats will include the minority leadership through debate and negotiation. Dem’s understand the meaning of civic responsibility and will not pull the crap that they put up with since 1992. Dem’s are gracious winners and will make the Republicans feel part of the process.

    USA WINS USA WINS !!!!!!!!!!!!!!!!!!!!!!