First Look at Steve Jobs keynote: the iPhone 2.0 platform

This is a first Look at Steve Jobs keynote; he has started with the iPhone 2.0 platform and has said he will start this morning talking about the Apple iPhone.

Steve Jobs said at the WWDC 2008 “Let’s talk about iPhone, the place to start is our new software — the iPhone 2.0 platform, a giant step forward from where we’ve been… we started a dev program in March, which is just 95 days ago. In those 95 days we’ve had over 250k download the free SDK. We’ve had over 25k people apply to the pay developer program… unfortunately we couldn’t take everybody, so we admitted 4k people to the program…”

And went on to explain the “iPhone 2.0 software, there are three parts: enterprise support, SDK, and new end-user features. Let me start with enterprise.

Exchange… as you know, we’ve done it… push email, calendars, contacts, auto-discovery, global address lookup, remote wipe, all this stuff built in. In addition we’ve worked with Cisco to build in their VPN services… all sorts of security demanded by the enterprise. Everything they told us they wanted, we built in”.

He then goes on to explain how many companies have been involved in the beta test “We’ve had a beta going… 35% of the Fortune 500 has participated in that beta program. The top 5 banks, top 5 securities firms, 6 or 7 top airlines, 8 of 10 top pharma, and 8 of 10 top entertainment companies.

With the SDK in iPhone 2.0 we’re opening the same native APIs and tools we use internally… that means you as a dev can build apps for the iPhone the same way we do. Let’s start by talking about the APIs. The APIs and frameworks on the iPhone share extensively with OS X”.

Things are looking good with the iPhone 2.0 platform.

Read more on our dedicated WWDC category.

Source: Engadget

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