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Will the Microsoft Xbox 360 with Blu-ray cause a price war with Sony PS3?

April 2nd, 2008 by Mark | Email This
In Sections: Gaming, News, Sony Playstation 3, Xbox 360

xbox_360-blu-ray-integrated price war
Remember yesterday we told you about the next generation Microsoft Xbox 360 which will have Blu-ray (See Here), of course you must remember this could be just a rumor.

Well if Microsoft do indeed integrate Blu-ray into the Xbox 360 this means that Microsoft will take on Sony and this is when a price war would begin.

So with Microsoft playing Sony at their own game, some sources have said that the Blu-ray Disc drive will cost Microsoft between $95 and $100 which is much higher than the $18 to $20 DVD drives that are already in the Xbox 360.

Microsoft could be selling the Blu-ray set up at a loss which means that Sony would have to or should we say forced to sell their PS3 at a lower cost to compete or do something else to win it all. The way we look at it if Microsoft are putting Blu-ray in their next-gen gaming consoles then it will be a good all rounder to see what happens and of course consumers being the real winners.

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