Pinkberry: Frozen yogurt or dessert?
Filed under: News | By: Peter Chubb
Posted on: August 21, 2007 | 2 Comments
The new craze of the moment seems to be Pinkberry, and as some of you will know this food chain is expanded their business quickly. The Pinberry craze has got a lot of people talking, when I say talking I mean deep discussions as to whether Pinkberry frozen foods are actually a frozen yogurt or a desert?
These frozen yogurts of deserts, well I don’t know what to call them either come in two flavors these are vanilla and green tea. But what the craze is about Pinkberry is the fact that the food only contains 20 calories per ounce. Pinkberry has said that their product does in fact contain yogurt, but the question what they do not answer is how much.
So what is Pinkberry Frozen Yogurt or Desert?
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It’s a good ending you ask, how much yogurt PinkBerry has? I spoke to several ice cream base powder sale persons, these products are made with powder( milk powder, emusifier, stabilizer, etc) with yogurt flavor, when you want to make yougurt in the store, then just add water or milk and a bit of yogurt ( not much to really do anything good to your health) but PinkBerry and other yogurt stores can say that there’s yogurt inside their product because they are clever, they know how to market their product to Americans. That’s why they can open stores after stores without really making any yogurt. There is a real yogurt store that make yogurt as a base, like Goldenspoon, but the store are not attractive, and they try to make it taste like ice cream. PinkBerry is definitely a desert shop, with good marketing, they are selling a concept of health, which Americans are struggling to feel good about their health.
It’s a good ending you ask, how much yogurt PinkBerry has? I spoke to several ice cream base powder sale persons, these products are made with powder( milk powder, emusifier, stabilizer, etc) with yogurt flavor, when you want to make yougurt in the store, then just add water or milk and a bit of yogurt ( not much to really do anything good to your health) but PinkBerry and other yogurt stores can say that there’s yogurt inside their product because they are clever, they know how to market their product to Americans. That’s why they can open stores after stores without really making any yogurt. There is a real yogurt store that make yogurt as a base, like Goldenspoon, but the store are not attractive, and they try to make it taste like ice cream. PinkBerry is definitely a desert shop, with good marketing, they are selling a concept of health, which Americans are struggling to feel good about their health.