Dell Goes Retail in Japan: Using Bic Camera

As of August, Dell’s XPS M1330, Inspiron 1520, and Inspiron 6400 laptops, along with its Inspiron 530s desktop may be stocked in Bic Camera retail stores.

Today, the company announced that they will be teaming up with Bic Camera, meaning a large number of the Bic Camera stores will be selling dell products very soon in the future. But for all us wanting more of Dell, they tease us by saying ‘stay tuned for more’.

“Building our global capabilities is a great way for Dell to connect with customers we haven’t necessarily reached in the past, and working with Bic Camera is a logical next step to connect with customers in Japan,” said Chris Cowger, Dell Consumer vice president of business development.

It took them long enough to go retail, but it’s always a good sight to see large companies teaming up for the benefit of their consumers, us.

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