Ralph Lauren London and touch-sensitive window shopping

So your really in a rush to get to the shops and by the time you get there they are closed (you think I wish I moved faster), then you look at the Ralph Lauren window and what do you see, a giant touchscreen shopping experience.

This is just what Ralph Lauren has done with their London flagship store; they have converted a large window to a giant touchscreen so you can do your shopping when the shop is closed or even when they are open.

Much like the Microsoft Milan Surface Table, the 78-inch touch-sensitive foil window has an image beamed onto it by a hidden projector, you then just purchase the Ralph Lauren kit your after.

You can then pay for what you buy by email or phone, I am sure if this works they will bring many other services in this format (would you use it)
Via switched

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